Everyone looks to be talking about Millennials today. It’s not just because they are the greatest era by population measurement – even though that really doesn’t hurt. It’s because we’re all involved with them – news coverage, political campaigns, and of course, entrepreneurs making an attempt to figure out how to attain them. But past their size, what is it about this generation that has everybody so captivated? It’s their unique sense of self (for lack of a higher word), their fantastically positive outlook on lifestyles (despite the harsh monetary realities they face), and their less than typical approach to lifestyles stages.
infographic by: www.gartner.com
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